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WEBINAR
Is the Promo Industry Heading for a Recession?
Recession. Impact on the Industry. How to Plan Ahead.
Bobby Lehew
Chief Content Officer at commonsku
Jonathan Isaacson
Chair and CEO at Gemline
Jeremy Lott
President at SanMar
The economy roars out of the pandemic in a state of uncertainty. Supply and demand wobbles in a state of flux between over-stimulus and demand. And as global inflation rises, talk of a recession looms in many headlines. The impact of an economic slowdown on the cost of materials, fuel and transportation, jobs, and importing, could dramatically affect the promotional products industry.
In this interview with two of the industry’s leading suppliers, we’ll explore their unique insight into the state of the economy from their perspective and the impact inflation and a potential recession could have on the industry.
In this webinar you'll:
- Gain unique insight into how global inflation and a potential recession affect the promotional products industry.
- Learn how to remain optimistic through economic uncertainty.
- Learn how to make solid business decisions now in the event of a possible economic downturn.
Why Watch?
Macrotrends globally have a dramatic effect on inventory, importing, and our supply chain. Join us for this webinar if you want to gain insight into how two of the industry’s most respected supplier leaders are making decisions today that prepare their businesses for success, despite economic uncertainty.
Meet Our Guests
Jonathan G. Isaacson is the Chairman and CEO of Gemline, a privately held, multiple award-winning supplier of bags, business accessories, electronics, stationery, and gifts to the Promotional market. The company has been recognized as one of the 15 largest companies in the industry. It has its primary operation in Lawrence, Massachusetts, where they are one of the largest employers, with a technical facility in Shenzhen, China.
Mr. Isaacson is also the Vice-Chair of the Board of Trustees of the Lawrence General Hospital, where he sits on several committees and chairs Governance. He also serves on the Executive Committee of the Lawrence Partnership, a public/private economic development agency, the Advisory Board of the Department of Industrial and Operational Engineering at the University of Michigan School of Engineering, the Global Council at Junior Achievement, the Board of Overseers at Brigham and Woman’s Hospital, and the Parent Leadership Council at Harvey Mudd College.
Mr. Isaacson has served on the Board of the Young Presidents’ Organization of New England as Day chair, Membership Chair, Education Chair, and Chapter Chair. He has also served on the Advisory Board of pet product distributor, PetEdge, the Strategic Planning Committee of the Promotional Products Association, and the PPAI Product Responsibility Action Group, and he was a founding member of the Quality Certification Alliance. In 2008, he was named The Counselor Magazine’s International Person of the Year. He has been on the Counselor Power 50 list since its inception and continues to speak at many shows and events in the Promotional market.
Jonathan Isaacson
Chair and CEO at Gemline
Over the years Jeremy learned the business from the inside out, from pulling orders to purchasing. After college and a stint studying in Hong Kong, he launched his career as an analyst for investment bank Piper Jaffray’s technology team. Jeremy moved to Chicago in 2001 to earn his MBA, and then joined SanMar full-time. He continues to steward the company toward long-term growth and health inspired by the vision of creating a Canvas for Good and the mantra that Business is Personal.
The father of six children, Jeremy discovered that a work/life balance holds the key to maximum productivity. He enjoys spending time outdoors — skiing, hiking and generally staying active.
Go-to Inspiration: “Peter Drucker said, ‘Culture eats strategy for breakfast.’ We spend a lot of time building a workplace where people are happy to come every day, because they take great care of our customers.”
Education: Bachelor of Business Administration, Emory University, Goizueta Business School; Master of Business Administration, Northwestern University, Kellogg School of Management
Jeremy Lott
President at SanMar
Meet Your Host
Bobby Lehew is the Chief Content Officer at commonsku, a cloud-based CRM, order management platform designed for the promotional products industry by promotional product experts.
Bobby was the CEO for 15 years at Robyn, a branded products fulfillment company that specialized in private-label, e-commerce company stores. A multiple PPAI Gold Pyramid Award winner, a PPAI Silver Technology recipient, an Addy Award recipient, and recognized (in his work with Robyn) three years in a row by Inc. Magazine as one of the 5,000 fastest-growing private companies in the U.S., Bobby is co-host of the popular podcast, skucast, and a national speaker on topics related to B2B marketing, B2B selling, and storyselling. Bobby is an ardent bibliophile who loves to explore creative insights from entrepreneurs who bridge the world between art + commerce.
Bobby Lehew
Chief Content Officer at commonsku
About commonsku
commonsku is the promotional product industry’s modern cloud-based solution that allows you to run your entire promotional products business from creating presentations to invoicing your clients, building shops, and more.
We have built an entire ecosystem that supports the modern promotional products professional. You can learn more about the commonsku platform by watching a demo or booking a 1-on-1 with us.